Online Annual Reports
In this ever changing market we believe that focusing on ways to deliver shareholder information in an accessible, interactive, engaging and track-able format is key to effective shareholder communications. Iposoft® fulfills this need in providing the production service to produce fully interactive HTML based online Annual Reports.
HTML Annual Reports (rather than simply publishing PDF and Interactive PDF versions) are increasingly becoming an important component of an Investor Relations website. The benefits of HTML Annual Reports include:
- Support the needs of 80-90% Investors who prefer Online Annual Reports (than printed/hard copy)
- Represents ‘Best Practice’ in Investor Relations and Communications, and a critical component of an IR website
- Premium online experience for your shareholders, analysts and potential investors
- An engaging and interactive online Annual Report reduces requests for printed Annual Reports
- Engaging, interactive, accessible and trackable
- Environmental ‘Best Practice’
Online as a medium offers the user extended levels of interactivity that the standard print cannot. Utilising standard web tools such as video, Flash graphics, search functionality and interactive tools the Shareholder or Analyst can gain a much greater level of understanding from the document in an easily accessed and navigated format
By creating an online annual reports users have complete control on how they view the content. Creating accessible content is both important from a user experience perspective but also demonstrates corporate best practice.
Online allows for complete user interaction tracking, by understanding which areas are being viewed, downloaded and interacted with, we can therefore refine the report to optimise the ROI.
Providing an engaging and interactive online experience provides ongoing benefits in driving online usage and subsequently reduce hard copy requests. This in turn reduces costs and is environmental best practice.
Iposoft® ’s broad experience in online ensures that the annual report will be best practice in design and information architecture.
Iposoft® utilises it’s own in-house template driven content management system to quickly roll-out fully featured and interactive online annual reports.
For an example of an Iposoft® online Annual Report, see the 2008 BHP Billiton Business Review and Annual Report available here.